Craftspace Shelanu Souvenir Design Project
Working on creative projects that have a social aspect is close to our heart. Ekta Kaul led the Women’s Craft Collective ‘Shelanu’ in developing a new range of souvenirs inspired by Birmingham’s heritage to establish a regular income stream for the Collective as they aim to become a sustainable craft social enterprise. Ekta provided creative inputs on the project as well as skill workshops to the Shelanu members in printing, embroidery, pricing & branding alongside inputs in small scale manufacturing & marketing. This project was done in partnership with Birmingham Museum Trust & Craftspace, an award winning Birmingham based crafts development organization pioneering approaches to engaging a diverse public with world-class contemporary craft. The collection was launched at the Birmingham Museum & Art Gallery shop in July 2015 and sold out within the first few weeks.
“It has been a pleasure working with Ekta. She is very personable and quickly built a rapport with the Shelanu members. Her ambition, drive and creativity were essential to the development of the group’s Birmingham souvenir range and the success of the final pieces. As was her textile knowledge and insights. I hope to work with her again soon.”
Emma Daker, Exhibitions and Project Development Manager, Craftspace